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Tag Archives: marketing
What’s really motivating Hispanic consumers to buy tablets?
Hispanic consumers have proven to be avid early adopters of new mobile technologies, including tablets. According to research from Zpyrme, Hispanic consumers will spend $18 billion on mobile technology devices (including tablets) in 2012, up a staggering 30% from 2011. … Continue reading
Motista’s Top 3 Marketing Trends to Watch in 2012
Trend watching is a favorite pastime for most marketers, and at Motista, we’re no different in wanting to be at the forefront of helping our customers spot trends that will help them be better brand marketers, as well as keep … Continue reading
Posted in Industry Perspective
Tagged channel integration, emotional connection, marketing, Mobile, social media
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December Consumer Connection Roundup
The Consumer Connection Roundup features the top articles and blogs that catch the attention of the Motista Team each month on issues and events related to consumer connection. Here are the most noteworthy articles on marketing and advertising trends we … Continue reading
Moments of Truth Cartoon: Life Insurance is Not “Trending”
This is the tenth in Motista’s series of cartoons by award-winning cartoonist Tom Fishburne, titled “Moments of Truth.” We’re looking forward to your input on this cartoon. To say thanks for your input, we will send the first five folks who … Continue reading
Moments of Truth Cartoon Hypnosis: Bridging the Connection Gap
This is the ninth in Motista’s series of cartoons by award-winning cartoonist Tom Fishburne, titled “Moments of Truth.” We’re looking forward to your input on this cartoon. To say thanks for your input, we will send the first five folks who … Continue reading
Moments of Truth: Interpretive Dance
This is the eighth in Motista’s series of cartoons by award-winning cartoonist Tom Fishburne, titled “Moments of Truth.” We’re looking forward to your input on this cartoon. To say thanks for your input, we will send the first five folks … Continue reading
Moments of Truth Cartoon Social Chatter: Get Beyond the “Chatter” You Want to Hear to Focus on What Matters
This is the seventh in Motista’s series of cartoons by award-winning cartoonist Tom Fishburne, titled “Moments of Truth.” We’re looking forward to your input on this cartoon. To say thanks for your input, we will send the first five folks … Continue reading
Moments of Truth Cartoon EenieMeenieMineyMo: Bring Objective Intelligence to the Marketing Process
This is the sixth in Motista’s series of cartoons by award-winning cartoonist Tom Fishburne, titled “Moments of Truth.” We’re looking forward to your input on this cartoon. To say thanks for your input, we will send the first five folks … Continue reading
Moments of Truth Cartoon: The Insight Guru…It’s High Time Companies Benefit from Internal Enlightenment
This is the fifth in Motista’s series of cartoons by award-winning cartoonist Tom Fishburne, titled “Moments of Truth.” We’re looking forward to your input on this cartoon and any issues related to consumer connection you’d like to see us lampoon … Continue reading
Moments of Truth Cartoon: Homework…Bridging the Information Gap for Marketers
This is the fourth in Motista’s series of cartoons by award-winning cartoonist Tom Fishburne, titled “Moments of Truth.” We’re looking forward to your input on this cartoon and any issues related to consumer connection you’d like to see us lampoon … Continue reading






