Motista’s intelligence proved critical to a PE firm in acquiring and repositioning a $70M portfolio of workforce properties in the Midwest. Intelligence on the financial health and spending behaviors of current and prospective residents - and the probability they could and would pay higher rents - underpinned the business plan and valuation. One year post-acquisition, the property grew rents nearly 5%, faster than comparable properties.

A vertically integrated operator has used Motista to grow NOIs and cash flows from its portfolio of Class A and B properties. Intelligence on residents’ financial health and housing behaviors serves as an “early warning system” for upticks in vacancies and push-backs on rent increases, informing leasing strategies. CAPX priorities and pacing are also informed through this deep understanding of residents’ preferences and financial conditions.